Twitter Search Tips For B2B Marketers
By all measures, business use of Twitter continues to expand. Twitter can be a great tool used to follow others in your industry, keep track of what’s being said regarding issues relevant to your customers, as well as identify and learn more about potential prospects. Yet finding relevant Twitter users to follow (and making it easy for them to find you) can be time consuming and sometimes frustrating – especially in the B2B space, where the industry lexicons are often very diverse. Here are a few tips to help you in that process.
